Ghana Organics
Sun-grown soft drinks, straight from Ghana — cold-pressed hibiscus, baobab and ginger.
DTC brand + storefront
Our work — client case studies
Branding & E-Commerce
Ghana Organics
GO
Ghana Organics
calling CodeCraft Web Studio
✕✆
GOGhana Organicsonline now
A direct-to-consumer brand making cold-pressed organic soft drinks — hibiscus, baobab and ginger.
Ghana Organics had a genuinely premium product — cold-pressed, organic soft drinks made in Accra — and a great origin story, but nothing online that made it look as special as it tastes, and no clean way to actually sell it.
Let’s build you something you own.
Services selected
✓Brand IdentityArt direction & system
✓E-Commerce StoreOne tap to the cart
✓Product HeroCinematic, in motion
✓Scroll NarrativeThe origin story
Building your site…
Brand identity & art direction
Cinematic product hero (in motion)
Origin-story scroll narrative
Conversion-focused storefront
Your site is live
brand + store, one buildDTC
cinematic product hero1
mobile-first build100%
The client reaches out…
01 · The business
Who they are
A direct-to-consumer brand making cold-pressed organic soft drinks — hibiscus, baobab and ginger.
02 · The problem
What they came with
Ghana Organics had a genuinely premium product — cold-pressed, organic soft drinks made in Accra — and a great origin story, but nothing online that made it look as special as it tastes, and no clean way to actually sell it.
03 · The services
What they chose
We gave the brand a cinematic direct-to-consumer home: a slow, deliberate product hero, the origin story told as you scroll, and a storefront so the can is one tap from the cart.
04 · What we did
How we built it
We treated a humble drink like a luxury launch — restraint, space, and one beautiful can doing the talking. The result makes an everyday soft drink feel sun-grown, organic and unmistakably Ghanaian.
05 · The results
What changed
A strong product deserves confident, quiet design — the restraint is the brand. That product-first art direction now shapes how we launch every DTC brand, Sweet Heaven included.
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Web Development
Odyessa
O
Odyessa
calling CodeCraft Web Studio
✕✆
OOdyessaonline now
An experiential travel brand that sells the pull of the journey, not just the booking.
Travel sites all look the same — a grid of photos and a booking form. Odyessa wanted people to feel the pull of the mountain before they ever saw a price.
Let’s build you something you own.
Services selected
✓Experiential WebScroll-driven design
✓Cinematic HeroFull-bleed footage
✓Kinetic TypeTypography in motion
✓PerformanceHeavy media, tuned
Building your site…
Experiential scroll design
Full-bleed cinematic video hero
Kinetic typography
Performance-tuned heavy media
Your site is live
cinematic story siteScroll
full-bleed footage4K
media-tuned load<2s
The client reaches out…
01 · The business
Who they are
An experiential travel brand that sells the pull of the journey, not just the booking.
02 · The problem
What they came with
Travel sites all look the same — a grid of photos and a booking form. Odyessa wanted people to feel the pull of the mountain before they ever saw a price.
03 · The services
What they chose
We built a scroll-driven cinematic experience: full-bleed footage, typography that moves with you, and a single confident call to action — begin the ascent.
04 · What we did
How we built it
We built the homepage like a film opening — restraint, motion, and a horizon that keeps receding. It sells the feeling first; the details come after the visitor is already hooked.
05 · The results
What changed
Emotion converts before information does — lead with the feeling, then the facts. We now open experiential builds with a single cinematic moment instead of a feature list.
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Web App · 3D
Auto Nova
AN
Auto Nova
calling CodeCraft Web Studio
✕✆
ANAuto Novaonline now
A maker of six-figure performance cars, sold on engineering and emotion.
Selling a six-figure car online means the website has to feel as engineered as the machine. Auto Nova needed more than a photo gallery — buyers at that level expect to configure, not just browse.
Let’s build you something you own.
Services selected
✓3D ConfiguratorBuild it in real time
✓Live PricingColour & price update
✓Premium UIWeighted, dark system
✓Visual TuningHeavy 3D, optimised
Building your site…
Real-time car configurator
Live colour, finish & pricing
Premium dark UI system
Optimised for heavy visuals
Your site is live
real-time configurator3D
colour + price updateLive
product, sold on feel$2.1M
The client reaches out…
01 · The business
Who they are
A maker of six-figure performance cars, sold on engineering and emotion.
02 · The problem
What they came with
Selling a six-figure car online means the website has to feel as engineered as the machine. Auto Nova needed more than a photo gallery — buyers at that level expect to configure, not just browse.
03 · The services
What they chose
We built a real-time configurator: change colour and finish and watch the car — and the price — update live, wrapped in a dark, premium interface that makes every interaction feel weighted.
04 · What we did
How we built it
Every interaction had to feel precise and deliberate. We tuned the configurator so the car responds instantly — the kind of polish that makes a $2M price tag feel inevitable rather than shocking.
05 · The results
What changed
Interactivity sells premium — when a buyer builds it themselves, they’ve already bought it. That configurator pattern now informs how we approach any high-consideration product.
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Web Development
Smash House
SH
Smash House
calling CodeCraft Web Studio
✕✆
SHSmash Houseonline now
A smash-burger joint with a cult following — fast, loud, made to order.
Smash House had the food and the following but no home of their own — just a third-party ordering page and an Instagram bio link. Nothing told the brand story, and every order paid a marketplace its cut.
Let’s build you something you own.
Services selected
✓Web DevelopmentCustom brand site
✓PerformanceSpeed from day one
✓SEO & SchemaFound by Google & AI
✓Brand DesignCharacter, end to end
Building your site…
Custom animated brand site, from scratch
Mobile-first speed pass — 1.1s LCP on 4G
Menu, location & ordering above the fold
Clean schema for Google & AI tools
Your site is live
Largest Contentful Paint1.1s
launch-day incidents0
owned — no marketplace cut100%
The client reaches out…
01 · The business
Who they are
A smash-burger joint with a cult following — fast, loud, made to order.
02 · The problem
What they came with
Smash House had the food and the following but no home of their own — just a third-party ordering page and an Instagram bio link. Nothing told the brand story, and every order paid a marketplace its cut.
03 · The services
What they chose
We designed and built a complete brand site end-to-end: a characterful, animated storefront engineered for speed first, with the menu and ordering front-and-centre and a structure search engines and AI assistants can read.
04 · What we did
How we built it
We started with the swagger of the brand, then refused to trade it for weight — every animation budgeted against load time, every image served at the size the device actually needed. Launch went live with no downtime and no broken orders.
05 · The results
What changed
Personality and performance are not a trade-off — you budget for both from the first frame. Every build since runs against a speed budget set on day one.
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E-Commerce & Local SEO
Sweet Heaven Cakes & Café
SH
Sweet Heaven Cakes & Café
calling CodeCraft Web Studio
✕✆
SHSweet Heaven Cakes & Caféonline now
A bakery and café handcrafting custom cakes for every celebration.
Brampton is wall-to-wall bakeries. Sweet Heaven made some of the best custom cakes in the city but sat below weaker competitors in search, while a leaky store turned just 0.48% of visits into cart-adds.
Let’s build you something you own.
Services selected
✓Technical SEOWin the search gaps
✓GEO / AEONamed by AI tools
✓Shopify StoreBuilt to convert
✓Catalog MigrationZero sales lost
Building your site…
Competitor gap analysis + technical SEO
GEO/AEO so ChatGPT & Perplexity name them
Clean Shopify storefront, built to convert
~937 product codes migrated, 8 categories
Your site is live
organic clicks+312%
map-pack rating, top 34.9★
product codes migrated937
The client reaches out…
01 · The business
Who they are
A bakery and café handcrafting custom cakes for every celebration.
02 · The problem
What they came with
Brampton is wall-to-wall bakeries. Sweet Heaven made some of the best custom cakes in the city but sat below weaker competitors in search, while a leaky store turned just 0.48% of visits into cart-adds.
03 · The services
What they chose
We fixed both ends: competitive intel to find the search gaps rivals left open, plus a clean Shopify storefront — migrating ~937 product codes across 8 categories without losing a sale or a ranking.
04 · What we did
How we built it
Instead of fighting head-on for the most contested keyword, we claimed the gaps competitors were thin on, then re-platformed the store like an engineering job — export, map, verify on staging, flip once proven. Customers never saw a seam.
05 · The results
What changed
Win the gaps before the giants, and treat a migration as a data-integrity job, not a redesign. That gap-first, prove-on-staging discipline now protects every store we touch.
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Branding & Web
SEE
S
SEE
calling CodeCraft Web Studio
✕✆
SSEEonline now
An engineering firm building elevators and industrial systems, with 19 years of credibility.
Elevators and industrial parts are not a category anyone calls beautiful. Shiv Engineering had 19 years of credibility and in-house fabrication, but the brand and site looked like a spec sheet — and there was no budget for a product photo studio.
Let’s build you something you own.
Services selected
✓Brand IdentityA premium system
✓Product Catalog20 pages, end to end
✓AI PhotographyStudio look, no studio
✓B2B WebsiteBuilt to earn trust
Building your site…
Complete brand identity system
20-page product catalog, end to end
AI product photography — studio look, no studio
Premium B2B website build
Your site is live
heritage, rebranded19yrs
catalog, end to end20-pg
studio days booked0
The client reaches out…
01 · The business
Who they are
An engineering firm building elevators and industrial systems, with 19 years of credibility.
02 · The problem
What they came with
Elevators and industrial parts are not a category anyone calls beautiful. Shiv Engineering had 19 years of credibility and in-house fabrication, but the brand and site looked like a spec sheet — and there was no budget for a product photo studio.
03 · The services
What they chose
We rebuilt the brand as SEE — a full identity, a 20-page product catalog, AI-generated studio-grade product photography, and a dark, premium website that leads with the engineering heritage.
04 · What we did
How we built it
The brief was trust: a buyer should land on the site and feel they are dealing with a serious company. We treated every screen like a premium product page — clean system, real hierarchy, photography that looks commissioned. It reads as a brand three times its size.
05 · The results
What changed
Any business can look premium — the system and the photography do the work, not the budget. AI product photography is now a standard option we offer industrial and e-commerce clients alike.
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